Photography by Isabella Behravan
Writen by Rose Dommu
Noto Botanics is centering wellness — and queerness — in beauty.
Like most cool queer people, Gloria Noto was a goth in high school. “I would paint masks on my face and make myself look sick or like I had done a bunch of drugs,” she explains, laughing. “I would just look messed up.”
Makeup was the perfect conduit for Noto’s obsession with punk art and music, as well as a revolt against the heightened glamour of the Sicilian women in her family. The beauty she was drawn to didn’t fall in line with the way she was taught women were supposed to look. She learned that being a woman was “always having to edit yourself, to make yourself look more presentable.”Read More